We are extremely proud to announce that Schick Hydro 5 has been voted “Product of the Year 2017” in a survey of over 5000 South African consumers in the Male Grooming category.
Schick Hydro 5 was entered into Product of The Year to demonstrate confidence in the product and to reiterate that Hydro 5 is the best offering in its category. As the world’s largest consumer-voted award for product innovation, the Product of The Year stamp aids in the prestige of the brands image and reinforces Schick’s product performance.
So what makes Schick Hydro 5 Product of the Year in its category? While Current Schick razors perform and delivers on consumer needs, the latest Schick innovation uses a smart proprietary design to deliver improved lubrication and performance. Combining years of development and testing, with key features such as a new hydrating gel reservoir, advanced skin guards, reduced blade span, a newly developed handle and a flip trimmer, Schick Hydro 5 is designed to protect skin from irritation like no other razor as well as giving men the clean-shaven result that they want.
A sceptic might say, “It’s just a shave!” but men know that a refreshed shaving experience can invigorate their entire attitude, influence how they feel and present themselves throughout the day—or night—and help them feel more confident. Schick Hydro 5 liberates men to stand up to their facial hair and, defying irritation, take back their shaves and free their skin. Now men can reap all the benefits they say shaving brings them – with Schick Hydro 5 delivering a remarkable and unique shaving experience.
Winning Product of The Year is not only prestigious for the brand, but it gives consumers ease of access to the best possible products in its category, the confidence in purchasing a product that they may have never considered as well as acting as shortcut for shoppers in a highly competitive market, saving them time and money.